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Professor Robert Lee MBE

Professor Robert Lee MBE

Wirral Tourism Ambassador

Wirral Tourism Awards 2017

See more winners photos below

Attracting more than 8 million visitors each year, Wirral’s tourism economy is worth over £385m and supports 5,055 full-time equivalent jobs.

Now in their 17th year, the Wirral Tourism Awards recognise and reward the outstanding contributions made by individuals, groups and businesses across the peninsula.

To help recognise and celebrate exceptional quality and service across Wirral's tourism and hospitality industries, we asked you to tell us why you, your group or organisation should be recognised with a prestigious Wirral Tourism Award in 2017.

The awards process follows this timetable:

Nominations Open: Wednesday 1st February
Nominations Deadline: 6pm, Wednesday 1st March 
Ticket sales:  From Thursday 9th March

The winners were announced at a glittering gala dinner at the Floral Pavilion on Wednesday 12th April 2017. 

Winners & Finalists 2017

Attraction of the Year sponsored by Printfine


• Brimstage Maze
• Floral Pavilion 
• Lady Lever Art Gallery - Winner

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Event of the Year sponsored by Orb Events


• Fabulous Frost Fair - Winner
• Wirral Bazaar 
• Wirral Real Ale Trail

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Volunteer Team of the Year sponsored by Ness Gardens

new brighteners wirral
• Hoylake Community Cinema 
• New Brighteners - Winner
• Williamson and Priory Friends+

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B&B of the Year sponsored by Wirral Chamber


• Mere Brook House - Winner
• Jug & Bottle
• Albion House

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Bar of the Year sponsored by Mathew Clark Drinks Wholesalers


• Paradox - Winner
• Jug & Bottle 
• Marino Lounge

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Sustainable Tourism sponsored by Mills Media

Ness Gardens sustainable tourism wirral
• Claremont Farm 
• Mere Brook House 
• Caffe Cream
• Ness Gardens - Winner

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Hotel of the Year sponsored by Contessa Hotels


• Village Hotel 
• New Brighton 
• Inglewood Manor - Winner
• The Ship

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Wirral Taste Award sponsored by Carringtons Catering


• Blackberry Grove
• Burnt Truffle 
• Claremont Farm - Winner

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Independent Business of the Year sponsored by Woods Squared Ltd

Port Sunlight Wirral Independent Business
• Port Sunlight Village Trust - Winner
• Caffe Cream 
• Whitmore & White

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Hidden Gem sponsored by Chair Style


• Benty Farm Tearooms
• Port Sunlight River Park
• Shore Cottage Studio
• Wirral Transport Museum & Heritage Tramway - Winner

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Tourism Star

Justin Dooley Caffe Cream Tourism Star Wirral
• Alison Bailey Smith of Williamson Art gallery and Museum  
• Justin Dooley of Caffe Cream - Winner
• John Spilletts of Port Sunlight Village Trust

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

People's Choice

Benty Farm Wirral People's Choice
• Benty Farm Tearooms - Winner
• Fabulous Frost Fair 
• Gifts from Me to You

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Young Chef sponsored by Wirral Met College


• Emily Milne, Leasowe Castle Hotel - Winner
• Robert Manger, Milan the restaurant 
• Marcin Sielski, Riviera Restaurant at the Leverhulme   
• Jamie Macmahon, The Oak Bar & Bistro

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One more award presented on the night was The Wirral Tourism Ambassador sponsored by Wirral Council. This was presented to Professor Robert Lee MBE, Chair of the Friends of Birkenhead Park. This award is given to the person or organisation that has shown dedication and commitment to service excellence in the tourism, leisure and hospitality industry over a period of several years.


Judging Process

The People’s Choice category is judged on nominations from the public (including customers and visitors). For all other categories organisations were invited to nominate themselves or their own staff – nominations from customers and third parties could not be considered. Please note this is a change to previous years*

For more information: www.wirraltourismawards.com

Winners and Finalists in 2016

Attraction of the Year – Sponsored by The Wedding Collection
Port Sunlight Museum - Winner
• Shore Cottage Studio
• Wirral Transport Museum & Heritage Tramway

Bar of the Year - Sponsored by Woods Squared
• Cabovino wine bar and tapas
• Gallagher’s
• Tanskey’s
The Wro - Winner

Bed & Breakfast of the Year - Sponsored by Wirral Chamber
• The Albion Guest House
Mere Brook House - Winner
• Peel Hey

Event of the Year - Sponsored by Lets Go Publishing
• Birkenhead Park Festival of Transport
Fabulous Frost Fair - Winner
• Wirral Bus and Tram Show

Hotel of the Year - Sponsored by Contessa Hotels
• Grove House
• The RiverHill Hotel
The New Brighton Hotel - Winner

Independent Business of the Year - Sponsored by Mills Media
• Caffe Cream
Shore Cottage Studio - Winner
• Mere Brook House

Outstanding Customer Care - Sponsored by Birkenhead Market

Blackberry Grove - Winner
• Caffe Cream
• Fresh Start Health
• The Wro

Outstanding Young Person - Sponsored by The Contact Company
Charlotte Reed, Benty Farm Tea Room - Winner
• Daniel Rothwell, Port Sunlight Museum
• Jonny Medley, The Wro

Sustainable Tourism Award - Sponsored by Ness Botanic Gardens
• Caffe Cream
• Mere Brook House
Shore Cottage Studio - Winner

Taste Wirral - Sponsored by Wirral Satellite Cars
Caffe Cream - Winner
• Fresh Start Health
• Mere Brook House
• Whitmore and White Foodhall & Wine Merchants

Volunteer Team of the Year - Sponsored by Wirral Council
Floral Ambassadors - Winner
• Heswall Arts Festival
• The New Brighteners
• West Kirby Museum

Each finalist met with an independent category judge, who selected the winner.

Two further awards were presented on the night:

Young Chef of the Year - James Ryan, The Marsh Cat in Parkgate Sponsored by Wirral Metropolitan College

Tourism Ambassador - Promenade Wirral LTD Sponsored by Printfine Ltd

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